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Show up for the people who matter most & they'll show up for you.

SignalBox™ is a low drag & high impact personal CRM for entrepreneurs, consultants, coaches & advisers whose work runs on reputation.

Be Less Noise & More Signal.

FREE PRIVATE BETALock in low founder pricing at launch, forever.

Illustration: on the Dashboard, logging a message to Oliver Bennett sets his next follow-up; Hannah Wright is saved from her LinkedIn profile into Prospects; Charlotte Moreau's deal moves to Won; a coffee with James Fraser is logged from the phone.

Why SignalBox™ exists

In a healthy expert business 65-70% of opportunity comes from the people you already know. You can scale that.

The numbers

Two thirds of your work comes from your network.

65-70%Existing relationships
~20%Content and authority
10-15%Outreach

<5% Paid ads

Most CRMs are built for the smallest slice.

Leads, funnels and stages: pushing strangers through a pipeline, one cold step at a time. That’s the 15% or so that comes from outreach and ads.

SignalBox™ is built for the biggest.

The people who already know you: who they are, when you last spoke, and who’s due. Look after them, and the work follows.

The habit

A few minutes, most mornings.

Daily

A few people, most mornings. Consistency beats intensity.

No agenda

A comment, a useful link, an introduction. Give before you ask.

Rhythm

Each circle’s rhythm sets the next follow-up, so nobody drifts.

See how SignalBox™ keeps you top of mind

Inside SignalBox™

Everything you need to show up for people & nothing that feels like admin.

Reach Out Today

Know who to reach out to, and when.

Every morning, the people who are due rise to the top of your dashboard. Their LinkedIn profile, a LinkedIn message, an email or a quick log is one click away, so the gap between "I should" and "I did" vanishes.

  • Follow-ups set themselves. Log a call and the next date follows your circle's rhythm.
  • Your last note sits under their name, so you pick up exactly where you left off.
  • Email them from SignalBox™, or open Gmail or Outlook with their address filled in.
Reach out today5 people
OB Oliver BennettStrategic Partners · Today B
CM Charlotte MoreauProspects · 4 days over D
JF James FraserWarm Network · Today B
HW Hannah WrightProspects · 2 days over C
SV Sophie VermeulenFormer Clients · Today B

Email

Write to them without leaving SignalBox™.

When someone's due, the email is right there on their page: their name in the greeting, your signature at the bottom, and it goes from your own Gmail address. Their reply comes back to their timeline, so you always know where you left it.

  • Templates for the emails you send often, with first names dropped in wherever you put them.
  • Documents & Links, such as your proposal, deck or booking page, one click away in any email.
  • One message, many people. Pick up to 50 from a circle or Follow-up, write once, then check each person's copy before it goes.
  • Replies land on their timeline as Email Received, and their last contact moves with them.
New emailTemplate: Venue follow-up
ToOBOliver Bennett[email protected]
SubjectLisbon venues for the spring offsite
BIFirst nameDocuments & Links

Hi Oliver,

Lovely to catch up last week. As promised, here are the three venues I'd look at for the team offsite, all within walking distance of the river.

Lisbon venue shortlist

Happy to walk you through them whenever suits.

Alex
Founder, Northwind Studio

From [email protected] · GmailSend

Sequences

Keep in touch while you get on with your work.

Write a few emails once, set the days between them, and add the people who should get them. Each one goes from your own Gmail at the time you chose, and the moment someone replies, the rest stop, so it never reads like a campaign.

  • Stops when they reply. A reply ends their sequence and lands on their timeline, so the conversation carries on as yours.
  • Your working hours. Choose the send time for each email, keep to weekdays, and it all follows your time zone.
  • One thread, or a fresh start. Send a follow-up as a reply to the last email, or as a new one.
  • Add a whole group. Pick people from a circle or Follow-up, or from someone's page, and choose the day they start.
After a first call3 emails · weekdays · 9:00
1Thanks for your time todayStraight away · new email
2The case study I mentioned3 days later · same thread
3Worth a proper conversation?7 days later · same thread
ICIsla CampbellNext: email 2 on ThursdayActive
CMCharlotte MoreauReplied to email 1Replied
THTom HarrisonAll three sentFinished

Circles

A circle for every kind of relationship you keep.

Strategic partners, prospects, former clients, people worth knowing. A circle holds the people you want to treat the same way, and its cadence is a promise to them: I'll be in touch every 21 days.

  • Its own rhythm. Set how often you want to be in touch, and every follow-up date follows it.
  • Its own health score. Each circle gets a grade, and a circle you're not actively tending can sit outside your overall score.
  • Follows you everywhere. Show a circle as a custom feed on LinkedIn with the SignalBox™ extension, or keep it in sync with a MailerLite group.
  • One person, several circles. Your best client can also be your best referrer.
Prospects18 people · every 14 daysBListBoard
NameStageDealsFollow upScore
CMCharlotte MoreauMoreau VenturesConversation1 deal4 days overD
HWHannah WrightBrightline StudioProposal1 deal2 days overC
LBLukas BeckerTidewaterProposal1 dealTodayB
ECEmily ClarkeFernhill GroupProposal1 dealIn 3 daysB
GWGeorge WalkerNorthwind LabsIntroducedNoneIn 9 daysA

Deals & Sales Pipelines

Know what your pipeline is worth, in every part of your business.

Run one pipeline for client work, another for partnerships, another for speaking. Each has its own stages, deals carry the products and services you sell, and your dashboard adds up the pipelines you choose.

Pipeline

Sales

£48,600 open across 8 deals

New deal DealsSettings
Lead3£9,500
Offsite facilitation£4,500
JFJames Fraser
Positioning sprint£3,200
CMCharlotte Moreau
Founder coaching£1,800
THTom Harrison
Proposal3£21,600
Strategy retainer£12,000
HWHannah Wright
Advisory month × 6
Board workshop£5,400
OBOliver Bennett
Workshop day × 3
Away day facilitation£4,200
ICIsla Campbell
Negotiation2£17,500
Growth advisory£11,000
LBLukas Becker
Strategy day × 2Advisory month × 4
Operating review£6,500
ECEmily Clarke
Won2£14,000
Pricing review£8,000
OBOliver Bennett
Sales team training£6,000
SVSophie Vermeulen

Won deals leave the board after 30 days

Multiple pipelines

Name as many as you need and switch between them from the page title.

Products & services

A shared catalogue with prices. Add several to a deal, with quantities, and the value adds itself up.

Tidies itself

Won and lost deals leave the board after 30 days. Change the timing for any stage.

Totals you trust

Choose which pipelines count on your dashboard, shown in your own currency.

Relationships first, pipeline second. Everyone in a deal is still in a circle, so they get the same care as everyone else.

Referrals

See who referred you, and what it led to.

Note who introduced someone and SignalBox™ keeps the thread: your referrers, everyone they've sent your way, and whether it became a client. When a referral turns into work, you'll know exactly who to thank.

  • Every referral has a status. New, in progress, client or lost, decided by their deals as they move.
  • Won from referrals, totalled across every referrer, so you can see what your network is really worth.
  • Still to thank. A gentle count of the people who sent you work and haven't heard back yet.
People referred14
Won from referrals£38,200
Still to thank2
SVSophie VermeulenBrightline · 3 referrals£12,600
HWHannah WrightClient£8,400Thanked
LBLukas BeckerIn progress£4,200Thank
ECEmily ClarkeNew-Thank
CRCallum ReidReid Partners · 2 referrals£25,600

Relationship Health

See the health of the relationships that matter.

Every circle gets a freshness score, and your whole network gets one grade from A to F. It measures how recently you've been in meaningful contact, so you spot drift weeks before it turns into distance.

  • Read it in a second. A and B mean you're current. C is a prompt. D is a nudge to send one message today.
  • Only what you've committed to counts. Circles you're not actively tending can sit outside the score.
B

78% fresh across your tracked circles. Up 6 this month.

CirclePeopleHealth
Strategic Partners12A
Prospects18B
Warm Network46C
Former Clients23B
Event contacts64Not tracked

Network Growth

Know if your network is growing.

See how many people you add each week. One new relationship a week is fifty a year.

+40added in 12 weeks
12 weeks agoThis week

Introductions

Make introductions in two clicks.

Pick two people and SignalBox™ opens an email to both in Gmail or Outlook, ready for your words.

CM Charlotte MoreauMoreau Ventures
Introduce to
OB Oliver BennettBennett & Partners
Write the introduction

Capture

Add people wherever you meet them.

Save someone from their LinkedIn profile or a post in your feed with the Chrome extension, or import a spreadsheet.

IC Isla CampbellFounder, Northlight Studio Add
LinkedIn CSV import LinkedIn feed

Website Forms

Turn enquiries into relationships.

Put a SignalBox™ form on your website. Each enquiry becomes a contact in the circle you choose, with their message on their timeline and a copy in your inbox.

NameRuth Okafor Email[email protected] MessageCould we talk about a workshop in March?
New contact in Prospects

Reminders

Remember the thing you promised.

Note what you said you'd do and pick the day. When it's due it shows on your Follow-up list until you tick it off, separate from their usual rhythm.

Send Hannah the proposalHannah WrightToday
Ask Lukas how the board day wentLukas BeckerThursday
Intro Oliver to CallumOliver BennettDone

The daily ritual

Consistency beats intensity.

Relationships don't need a big push once a quarter. They need you to show up, a little, most days. SignalBox™ is built around one morning habit that takes five to fifteen minutes.

  1. 08:551

    Open your dashboard

    Your grade, your pipeline, and the few people who matter today.

  2. 08:572

    Reach out to two or three people

    Reference something they told you. Bring something useful. One click opens LinkedIn, or write the email right there.

  3. 09:033

    Log it

    A two-second note. The clock resets and the next follow-up is set for you.

  4. 09:05

    Get on with your day

    Nobody slipped. Tomorrow's list is already waiting.

10 minContacting three people feels like conversation. Fifteen feels like work.
50 a yearNew relationships, from starting one conversation a week with no agenda.
2 secondsTo log a note. The clock resets and your next follow-up is set for you.

Integrations

Works with the tools you already use.

MCP server

Ask Claude or any MCP assistant who's due this week, look someone up before a call, or log a coffee by chat.

Zapier

New contacts can start Zaps in your other apps, and other apps can add, update or log in SignalBox™.

MailerLite

Link a group to a circle and new subscribers arrive in it as they sign up, ready for you to follow up.

Gmail

Email from your own address, with replies to what you send collected on each person's timeline.

LinkedIn

Add someone from their profile with the extension, then open or message them in one click when they're due.

Instagram

Save someone straight from their Instagram profile, photo and all, and open it again from Reach out today.

SignalBox™ extension

Show up in their feed, right when they're due.

Add the SignalBox™ extension and a tab on every LinkedIn page opens your feeds: whoever is due today, and a custom feed for each circle you choose. Comment on their latest post, mark them as engaged, and the follow-up is done.

Add to Chrome
SignalBox
Search feeds

Your feeds

Reach out today5 people Complete Open
Strategic Partners12 people Complete Open
Clients34 people Rotating · 28 of 34 Open
Industry voices19 people Complete Open

Who it's for

Built for one person, not a sales team.

For the expert whose business runs on their thinking, their reputation and their relationships. Most CRMs were built to push strangers through a funnel. You have a network that compounds, if you tend it.

ConsultantsCoachesAdvisersStrategistsCreators and authorsSpecialist practitioners
A sales CRMSignalBox™
Built around:Leads moving through a funnel.A network that grows in value.
A won deal:The end of the process.A milestone in the relationship.
Success means:More volume.Showing up, reliably.
Your morning:A queue of tasks.The people who matter today.
Set up by:A CRM admin.You, in minutes.

Questions

What people ask about SignalBox™.

What is SignalBox™?

SignalBox™ is a relationship CRM for expert businesses. Instead of pushing leads through a sales funnel, it looks after the people who already know you: who they are, when you last spoke, and who is due a follow-up today.

Who is SignalBox™ for?

Consultants, coaches, advisers, strategists, creators and authors, and specialist practitioners: experts whose work comes from their reputation and their network. It is built for one person, not a sales team, and you can set it up yourself in minutes.

How is SignalBox™ different from a sales CRM like HubSpot, Salesforce or Pipedrive?

Sales CRMs are built around moving strangers through a pipeline. SignalBox™ is built around a network that grows in value. Your morning starts with the people who matter today, follow-ups set themselves from each circle's rhythm, and a won deal is a milestone in the relationship rather than the end of it. It still has deals and pipelines when you need them.

How does SignalBox™ know who to follow up with?

You group people into circles, such as clients, prospects or partners, and give each circle a rhythm, like every 21 days. When you log an email, call, meeting or message, the next follow-up date is set from that rhythm. Everyone who is due rises to the top of Reach out today each morning.

Does SignalBox™ work with LinkedIn, Gmail and Outlook?

Yes. A browser extension adds people straight from their LinkedIn or Instagram profile. You can email from your own Gmail address inside SignalBox™, with replies collected on each person's timeline, or open Gmail or Outlook with their address filled in. Add your SignalBox™ logging address in BCC from any email app and the email is logged on each contact's timeline.

Can I use SignalBox™ with Claude or other AI assistants?

Yes. SignalBox™ has an MCP server, so Claude or any MCP assistant can tell you who is due this week, look someone up before a call, or log a coffee by chat. It also connects to Zapier and MailerLite.

Does SignalBox™ track deals and referrals?

Yes. You can run several pipelines, each with its own stages, and see what your pipeline is worth in your own currency. SignalBox™ also records who referred whom, so you can see your best referrers and what their introductions led to.

Does SignalBox™ work on my phone?

Yes. On a phone, SignalBox™ opens a version made for small screens, so you can see who is due and log a call or a coffee on the go.

Can I get my data out of SignalBox™?

Yes. You can back up your workspace to Dropbox daily or weekly, and you can delete your account and its data from Settings at any time.

How much does SignalBox™ cost?

SignalBox™ is free during the private beta. People who join during the beta lock in low founder pricing at launch, forever. We're still modelling different pricing structures, so nothing is final yet. The plan is to launch the core features at a price that is disruptively affordable: likely around £15 a month for a basic account. Founder pricing will likely be 60% of that, around £9 a month.

How do I get access to SignalBox™?

Request access with your name and email on signalboxcrm.com. If someone who already uses SignalBox™ sends you an invite code, it gets you in straight away.

Bob Gentle
I built SignalBox™ because I kept discovering, too late, that the people who mattered most to my career had drifted. Not through any falling out, just the ordinary chaos of being busy. I wanted something that felt like a good PA for your relationships, not a second job.

Bob Gentle · Co-founder, SignalBox™

The people who matter
need to know they matter.
SignalBox™ knows who.

FREE PRIVATE BETALock in low founder pricing at launch, forever.